Supermetrics, a data integration platform, has developed an out-of-the-box software-as-a-service data management and analysis tool to help marketers compile data in ready-to-use format and automatically move it to their favorite data crunching and reporting tools, such as Google Sheets, Google Data Studio, Excel, business intelligence tools and data warehouses.
The Finnish scaleup, which reported €51.1 million in annual revenues last year, is not stopping there. The company, which was named in March of this year as one of the Top 100 Next Unicorns” by boutique investment banking company GP Bullhound and the Vivatechnology conference, has ambitions to become what founder Mikael Thuneberg calls a marketing intelligence Cloud.
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