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Startup Of The Week: COPA-DATA

Austrian scale-up COPA-DATA, a member of the World Economic Forum’s Global Innovators community, enables software-defined automation in industries such as pharmaceuticals, energy and infrastructure, automotive, manufacturing, process industries and food and beverage. Its 5,000 clients include AB InBev, ABB, BMW, Carlsberg, GE Vernova, GSK, Heineken, Merck, Microsoft and Novartis.

Software-Defined Automation (SDA) lets manufacturers reconfigure production systems rapidly and at lower costs and integrate emerging technologies such as AI, edge computing and digital twins without replacing hardware and scale operations through software platforms. It is rapidly becoming the foundation of the next era of industrial automation, shifting control to flexible software platforms running on servers or in the Cloud, says Stefan Reuther, a member of COPA-DATA’s executive board. “It is a trend that can’t be stopped.”

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About the author

Jennifer L. Schenker

Jennifer L. Schenker, an award-winning journalist, has been covering the global tech industry from Europe since 1985, working full-time, at various points in her career for the Wall Street Journal Europe, Time Magazine, International Herald Tribune, Red Herring and BusinessWeek. She is currently the editor-in-chief of The Innovator, an English-language global publication about the digital transformation of business. Jennifer was voted one of the 50 most inspiring women in technology in Europe in 2015 and 2016 and was named by Forbes Magazine in 2018 as one of the 30 women leaders disrupting tech in France. She has been a World Economic Forum Tech Pioneers judge for 20 years. She lives in Paris and has dual U.S. and French citizenship.