Startup Of The Week

Startup Of The Week: causaLens

causaLens, a member of the World Economic Forum’s Global Innovators community, uses causality to introduce more nuance, reasoning and cause-and-effect sensibility into enterprise AI-decision making. The UK scale-up says its approach will allow enterprises to start creating solutions that can be used for their most critical tasks, including decisions that have a strong impact on their customers and broader society. BMW Group, Aviva and ScotiaBank are customers.

In healthcare, causaLens says its approach has accelerated discovery of protein biomarkers as a predictor for cancer by 100x. And in business, it says sophisticated marketing departments use its algorithms to identify the true drivers of customer behavior.

This article is part of The Innovator’s premium content and available only to The Innovator’s Radar subscribers. 

If you are already a Radar subscriber click here to sign into your account


About the author

Jennifer L. Schenker

Jennifer L. Schenker, an award-winning journalist, has been covering the global tech industry from Europe since 1985, working full-time, at various points in her career for the Wall Street Journal Europe, Time Magazine, International Herald Tribune, Red Herring and BusinessWeek. She is currently the editor-in-chief of The Innovator, an English-language global publication about the digital transformation of business. Jennifer was voted one of the 50 most inspiring women in technology in Europe in 2015 and 2016 and was named by Forbes Magazine in 2018 as one of the 30 women leaders disrupting tech in France. She has been a World Economic Forum Tech Pioneers judge for 20 years. She lives in Paris and has dual U.S. and French citizenship.