Interview Of The Week

Interview Of The Week: Michael Wade, Innovation Expert

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Article Summary:

Who: Michael Wade is a Professor of Innovation and Strategy
and holds the Cisco Chair in Digital Business Transformation at the International Institute for Management Development (IMD), a business school in Lausanne, Switzerland. Wade has published more than a hundred case studies and articles and ten books.  His latest book, published in 2021, is ALIEN Thinking: How To Bring Your Breakthrough Ideas To Life.

Topic: How to create an innovation culture and measure success.

Quote: “Changing the company culture is really difficult but you can do it. Treat it like a project. Understand it, benchmark it, identify which areas are strong and which are weaker and put programs, processes and incentives in place.”

About the author

Jennifer L. Schenker

Jennifer L. Schenker, an award-winning journalist, has been covering the global tech industry from Europe since 1985, working full-time, at various points in her career for the Wall Street Journal Europe, Time Magazine, International Herald Tribune, Red Herring and BusinessWeek. She is currently the editor-in-chief of The Innovator, an English-language global publication about the digital transformation of business. Jennifer was voted one of the 50 most inspiring women in technology in Europe in 2015 and 2016 and was named by Forbes Magazine in 2018 as one of the 30 women leaders disrupting tech in France. She has been a World Economic Forum Tech Pioneers judge for 20 years. She lives in Paris and has dual U.S. and French citizenship.